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Snap's Expensive AR Glasses Debut Sends Stock Tumbling

Snap debuted its long-anticipated AR glasses to a market reaction far from celebratory — the product's steep price tag drew immediate criticism and investor skepticism. Rather than rallying around the announcement, Wall Street sold off Snap shares, reflecting concern about the commercial viability of premium AR hardware. The reveal underscores the persistent challenge facing consumer-tech companies attempting to break into the highly capital-intensive and adoption-resistant AR devices market.