Adobe’s conversational AI agent is a mediocre design intern
The Verge AI4d agoCommentaryThe Verge tested Adobe’s Firefly AI Assistant beta, a conversational tool that can perform multi-step image edits using Adobe-style capabilities. It explains its process, asks follow-up questions, and is open about limitations, making it more instructive than many creative chatbots. But the actual edits are often imperfect, with weak blending and middling generative results, so it feels more useful for casual users than professionals.
A $2,000 AI-generated film will make its debut at Tribeca
The Verge AI5d agoEthicsTribeca Festival will premiere Dreams of Violets, a 75-minute AI-generated film. The fictional dramatization depicts the Iranian government’s mass killing of protestors in January, with its people and images fully created by AI. The reported $2,000 production cost makes the project notable less as a tool launch than as a cultural and ethical signal for AI-made cinema.
WPP and Vercel: Bringing AI to the creative process★ 70
Vercel Changelog343d agoBusiness全球傳播巨擘 WPP 宣布與前端平台 Vercel 展開合作，旨在將 AI 技術深度整合至廣告與行銷的創意流程中。雙方將結合 Vercel 的 AI SDK 與 v0 等工具，協助 WPP 的創意與開發團隊快速構建、測試並部署 AI 驅動的數位體驗。此合作將大幅縮短從創意發想到網頁上線的時間，為客戶提供更具個人化與互動性的行銷解決方案。