The Vergecast discusses Ferrari Luce, Ferrari’s first electric vehicle and one of the year’s more surprising car debuts. The piece notes that most people will never own or even sit in one, but its unusual, distinctly un-Ferrari look makes it notable. Jony Ive’s involvement adds another layer of interest around design, technology, and luxury hardware.
Ferrari has officially unveiled "Luce," its first-ever all-electric supercar, co-designed by former Apple Chief Design Officer Jony Ive. The five-seater features a striking glass cabin and a quad-motor setup. Instead of focusing solely on range, Luce prioritizes driving emotion through physical controls and amplified mechanical sounds.