YouTube is putting AI labels where you’ll actually see them

YouTube will make AI labels more visible and begin automatically labeling AI-generated content.

YouTube says it will move AI disclosures on Shorts and long-form videos to places viewers are more likely to notice. The platform will also start automatically identifying and labeling AI-generated content. The move follows Google’s expanded AI verification efforts at I/O and signals a stronger push toward transparency around synthetic media on YouTube.

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