How one founder’s bet on ‘the old school web’ is paying off

Craig Campbell skipped the AI rush and built a website instead.

The Verge profiles Craig Campbell, a former Meta engineer and experienced founder, who chose not to chase AI startup money. After selling his previous e-commerce tool venture in 2022, he instead built a website. The piece frames his decision as a business story about whether the old-school web can still work in the AI and Google Zero era.

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